Veteran Belgian pro Kenny Hallaert will soon be expanding his twin roles as a player and as an industry worker courtesy of PokerStars, which has signed the former WSOP November Niner to a unique dual role with the company. Hallaert will join PokerStars as a brand ambassador, sporting Stars gear at certain live tourneys, while also joining the company as a live-events advisor, sharing his years of experience as a well-known tournament director, especially in Europe.
Hallaert was best known in poker for his work as a TD before his breakthrough showing in the 2016 WSOP Main Event, where he made that fall's delayed "November Nine" finale, finishing sixth for $1,464,258. That remains his best-ever tournament cash, though he has amassed just under $5.5 million in career winnings, which include victories in four European Poker Tour (EPT) preliminary events between 2009 and 2015.
The EPT is just one of several tours or venues where Hallaert has also served in a tourney director's role, along with Belgium's Namur and Spa Casinos, the Belgian Poker Series, Belgian Poker Challenge and French Poker Series.
Previous role with Stars helped assure good fit with Hallaert
Hallaert's prior experience with the EPT and PokerStars management made him an easy choice as an asset for further strengthening many of PokerStars' live-event offerings. “I’ve known Kenny for years," said Cedric Billot, PokerStars' Associate Director of Live Events. "He has a unique profile of being both a respected player and tournament organizer. His passion for the game, wealth of experience both on and off the felt, and professionalism, makes him someone we are incredibly excited to bring onboard.”






























